Segmenting Funnels in Google Analytics

by jpreardon on July 8, 2010

Google Analytics does not allow segmentation of their funnel visualization report. This means you can’t see which visitor segments are abandoning your funnel. John Henson at LunaMetrics has created a workaround for this limitation in the form of a custom report that allows for funnel segmentation. The post on LunaMetrics’ blog details how to set this up. Nice work!

via Google Analytics Blog

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